Supplements & Vitamins
Price intelligence for supplement and vitamin brands
Supplement consumers compare cost-per-serving, not sticker price. VantageDash normalizes pricing across capsule counts, powder weights, and serving sizes so you can see your true competitive position — whether you sell 60ct bottles or 5lb tubs.
Without VantageDash
- 1
Same ingredient at wildly different counts (60ct vs 120ct vs 365ct) makes comparison manual
- 2
Subscription pricing, bundles, and BOGO offers obscure true cost-per-serving
- 3
Competitors launch new formulations and adjust pricing frequently on Amazon and DTC
With VantageDash
Cost-per-serving analysis
Automatically calculates price-per-capsule or price-per-scoop, so a 60ct bottle at $19.99 is properly compared to a 120ct at $34.99.
Ingredient-aware matching
AI matches products by active ingredients and dosage — Omega-3 1000mg matches to Fish Oil 1000mg, not to a random vitamin.
Count and weight normalization
Handles capsule counts (60ct, 120ct, 365ct), powder weights (1lb, 2lb, 5lb), and liquid volumes for proper comparison.
AI matching in action
Omega-3 Fish Oil 120ct
Fish Oil 1000mg 120 Softgels
Whey Protein 2lb Chocolate
Protein Powder 2lb Cocoa
Vitamin D3 5000IU 365ct
D3 5000IU Year Supply
Track any supplements & vitamins competitor
Works with Shopify, WooCommerce, BigCommerce, Wix, Ecwid, and custom stores.
Ready to track supplements & vitamins prices?
Pick the Supplements & Vitamins template during signup — pre-configured categories, scoring weights, and AI rules included.